Naming Rights Opportunities at the CW Community Sportsplex

Be part of one of Centre Wellington’s most visible and vibrant community destinations.

The Township of Centre Wellington is inviting Expressions of Interest for three distinct naming rights opportunities at the CW Community Sportsplex:

• CW Community Sportsplex

• Pad A – North Rink

• Pad B – South Rink

Each opportunity may be pursued independently, allowing organizations and businesses to align their brand with recreation, wellness, and community connection in a high-traffic municipal facility.

Successful partners will benefit from long-term brand exposure and association with a highly valued municipal asset that supports healthy, active living and community well-being.

About the CW Community Sportsplex

The CW Community Sportsplex is the Township’s premier recreation and events facility, situated on a 60-acre site and welcoming over 500,000 visitors annually. The facility serves as a central hub for sport, wellness, culture, and community life in Centre Wellington.

The Sportsplex hosts a wide range of users, including residents, visitors, schools, sport organizations, community groups, and regional event participants.

Why Partner with the Township of Centre Wellington?

A naming rights partnership with the Township offers meaningful visibility and community impact:

• Prime Location & High Visibility
  A centrally located, highly trafficked community facility

• Significant Annual Attendance
  Over 500,000 visitors each year across diverse demographics

• Community-Focused Alignment
  Recreation, wellness, culture, and major sporting events

• Trusted Municipal Partnership
  Align your brand with a respected local government and community builder

Facility Highlights & Amenities

The CW Community Sportsplex is home to a wide range of amenities and hosted activities, including:

• Ice Surfaces – Pad A (North Rink) and Pad B (South Rink)

• Aquatics Centre – public swims, lessons, and therapeutic programs

• Fitness & Wellness Spaces – weight and cardio rooms, wellness programming, tennis courts

• Community & Event Spaces – Gord Brown Hall, Unity Hall, boardrooms, mezzanine, commercial kitchen

• Technology & Accessibility – WiFi-enabled spaces designed for public and event use

Events & Programming

The Sportsplex supports and hosts a wide range of activities and events throughout the year, including:

• Sporting events and tournaments

• Large festivals and community celebrations

• Trade shows and special events

• School events and educational programming

• Cross-country meets and regional competitions

This diversity of use ensures consistent exposure and broad community reach for naming rights partners.

Expression of Interest Process

Interested parties are invited to submit an Expression of Interest (EOI) outlining their interest in one or more naming rights opportunities.

All submissions will be reviewed by the Township in accordance with municipal policies and evaluation criteria.

Submit Your Expression of Interest

To submit your Expression of Interest, please complete the online form using the link below:

Submit Your Expression of Interest

We look forward to exploring partnership opportunities that strengthen our community and celebrate shared values through sport, wellness, and connection.

For questions or more information, please contact by email